Hi my name is Dane Golden and Hey.com is my marketing blog. I’m a digital marketing strategist with specialties in YouTube marketing and influencer marketing.
In a world with billions of ongoing social media conversations, I’m passionate about creating lasting affinities between brands and social video influencers in ways that are beneficial to their consumers and fans alike.
I bring brands from assessment through to funnelization and finally to deployment and project execution. I’m a specialist in driving both the marketing funnel and the audience funnel through organic social and email marketing using growth hacking methodologies. And I help brands work with influencers – the tastemakers and imagemakers – across all platforms in social ecosystem, but especially on social video platforms like YouTube. In my process, content marketing is used as the tip of the spear, which is then used to engage across social and email via organic and paid media to meet targeted KPIs.