Why Do These YouTube Channels Get 100% Suggested Videos?

I’ve discovered that there are at least 37 YouTube channels for large brands that get 100% suggested videos to their own channel’s videos. As you may know, this incredible benefit is not guaranteed to any other channel – no other YouTube channel is even guaranteed one suggested video. This is essentially millions of dollars of free advertising for these brands, because no other channels are able to compete for the attention of these viewers on the watch page.

What are suggested videos? They are the other videos that appear on the right side of the page when you are watching a video on the “watch page.” This is where 70% of traffic comes from on YouTube (not, as some believe, from YouTube search, which is also important, but less so).

While I appreciate that YouTube is a business and they can do whatever they choose, I believe this sets a bad example by creating an uneven playing field for other brands. I believe this practice should be discontinued, so I have made this video to call attention to it.

Here’s a playlist of videos on channels that have 100% suggested videos

Here are the YouTube channels I’ve found with 100% suggested videos:

  1. AT&T
  3. Christian Dior
  4. Coca Cola
  5. CVS Health
  6. Dove U.S.
  7. Emirates
  8. Expedia
  9. Google
  10. YouTube Advertisers
  11. HP Graphic Arts
  12. Intel
  13. JC Penney
  14. Logitech
  15. Lowes
  16. Mormon Channel
  17. Canal Mormon
  18. Nike
  19. Nike Basketball
  20. Nike Football
  21. Nike Skateboarding
  22. Nike Soccer
  23. Nike Women
  24. Nintendo
  25. Oracle
  26. Pepsi
  27. Salesforce
  28. Salesforce Marketing Cloud
  29. Dreamforce Video
  30. SAP
  31. Symantec
  32. Toyota USA
  33. TripAdvisor
  34. VMware
  35. Walmart
  36. Windows
  37. Internet Explorer

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