I both use and recommend TubeBuddy (affiliate link), the YouTube channel management toolkit, for optimizing your YouTube channel. We are a TubeBuddy partner, and I co-wrote “Harnessing the Power of YOU in YouTube: a TubeBuddy/HEY.com Study” with TubeBuddy founder Phil Starkovich.
I use TubeBuddy with all my clients’ YouTube channels, and it’s great for researching topics, managing keywords, playlists, backing up channels, and a lot of other things. For serious businesses I recommend the $49/mo. “Legend” version, but if your budget is tight you can do a lot with the free version as well.
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